Planning for Small Business Success WEBCAST
Overview
For small and medium-sized enterprises (SMEs), strategic planning can often be overlooked in day-to-day business. Yet it is a crucial element for success. Strategic planning helps SMEs to focus on their long-term goals, set clear objectives and develop strategies to achieve them. This course will walk you through the process of strategic planning.
Highlights
The integrated planning model. The strategic plan. Linkage with Performance Based Management. Tracking success. Real world examples.
Prerequisites
None.
Designed For
CPAs and senior financial executives.
Objectives
Strategic Planning implementation for small businesses.
Preparation
None.
Notice
None.
Leader(s):
Leader Bios
William O'Brien, Lecturer-Dept. of Accounting, Santa Clara University
William F. O’Brien, MBA, CPA, is a financial management consultant and educator with over 40 years’ experience. He has held senior financial management positions with Intel and ROLM and served as CFO for several emerging, high technology companies. Bill has extensive experience in corporate planning, fraud assessment, control, financial analysis, cash management, managerial accounting, and financial reporting in both domestic and international settings. Bill has served on the faculties of Santa Clara University and San Jose State University.
Non-Member Price $159.00
Member Price $129.00